Do you manage social media accounts for your department, office, or unit? Are you interested in social media but aren’t sure where to start?
Social media is an excellent way to communicate with the EKU community. By engaging with social media as part of our communications about EKU, we create additional avenues to effectively tell wonderful stories about our people, places, and programs in a cost-effective and meaningful manner.
This site is designed to serve as a resource for those interested in utilizing social media as part of their role at EKU. Evaluating which social media technologies are appropriate for your communication needs is a great first step. Reviewing the social media guide will bring you up-to-date on best practices for various platforms. Submitting content for the main EKU channels is an excellent way to share your events and stories with a wider audience.
The following resources are available to guide social media efforts at EKU.
Social Media Guide [1.21MB PDF]
This guide provides general information about common social media networks in use at EKU and ways to make proper use of each network.
Social Media 101 Worksheet [40KB PDF]
This worksheet helps define the social media audience and goals.
Social Media 101 Workshop Slide Deck (September 2015)